Marketing management : analysis, planning, implementation, and control. Millennium ed
- 種類:
- 図書
- 責任表示:
- Philip Kotler
- 出版情報:
- Upper Saddle River, NJ : Prentice Hall, 1999
- 著者名:
- Kotler, Philip, 1931- <DA00233712>
- シリーズ名:
- The Prentice-Hall international series in marketing <BA28899900>
- ISBN:
- 9780130122179 [0130122173]
- 注記:
- Includes bibliographical references and indexes
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